Chef's Table by Katsuhito Inoue

For Chef's Table by Katsuhito Inoue, we provided social media marketing, photography, and video content production with the goal of increasing brand awareness and expanding reach.

From capturing the ambiance and dishes through still photography to producing immersive Reels that showcase the dining experience, we crafted visuals that brought the brand’s world to life. We also managed targeted ad campaigns to further amplify visibility.

Our deliverables included:
• Photography for social media and promotional use
• Reels production highlighting the dining experience
• Social media ad management (Instagram Reels & in-feed)
• Creative direction for content and campaign strategy
• Analytics reporting and performance tracking

Results:
Over a 3-month period, the account gained 3,260 new followers.
With a ¥40,000 ad spend over 10 days, the campaign achieved:
• 3,137 profile visits
• 77,424 views on the top-performing ad reel
• 166,000 views on the most viral organic reel

This content-driven approach strengthened the brand’s presence and built meaningful engagement with a wider audience.